Privacy Policy

Effective Date
October 16, 2026
Last Updated
October 16, 2026
Website
Easy Unit Conversions

At Easy Unit Conversions ("we," "us," or "our"), we respect your privacy and are committed to transparency about how information is collected, used, and shared when you visit our website.

This Privacy Policy explains how our unit conversion website operates, how third-party advertising services such as Google AdSense may collect information, and what choices you have regarding your privacy.

By using our website, you acknowledge the practices described in this Privacy Policy.

1. Information We Collect

Our website provides free unit conversion tools, allowing users to convert measurements such as length, weight, temperature, volume, area, speed, and other units.

Our core conversion tools do not require users to create an account or submit personal information.

However, certain information may be collected automatically through your browser, our hosting infrastructure, and third-party services. This information may include:

  • Internet Protocol (IP) address
  • Browser type and version
  • Device type and operating system
  • Pages visited and interactions with the website
  • Approximate geographic location derived from an IP address
  • Cookies, advertising identifiers, and similar technologies
  • Website usage and diagnostic information

We may also receive information that you voluntarily provide when contacting us.

2. Google AdSense and Third-Party Advertising

Our website uses Google AdSense, an advertising service provided by Google LLC, to display advertisements and support our free conversion tools.

Google and its advertising partners may use cookies, web beacons, IP addresses, or other identifiers to collect information about your interactions with our website and other websites.

Third-party vendors, including Google, may use advertising cookies to serve advertisements based on your previous visits to our website or other websites.

Depending on your location, consent choices, and advertising settings, advertisements may be personalized or non-personalized.

You can learn more about how Google uses information from websites that use its services by visiting https://policies.google.com/technologies/partner-sites.

You can manage your Google advertising preferences through https://myadcenter.google.com/.

You may also learn about opting out of certain interest-based advertising through https://optout.aboutads.info/.

Disabling personalized advertisements does not necessarily prevent all advertisements from appearing.

3. Cookies and Similar Technologies

Our website and third-party providers may use cookies and similar technologies for purposes such as:

  • Delivering advertisements
  • Measuring advertising performance
  • Preventing fraudulent or abusive activity
  • Maintaining website functionality
  • Understanding website performance
  • Remembering applicable privacy preferences

You may manage or delete cookies through your browser settings.

Where required by applicable law, we will request your consent before using non-essential cookies or similar tracking technologies.

Rejecting optional cookies may affect certain website features or advertising preferences, but basic unit conversion functionality should remain available.

4. How Information Is Used

Information collected through our website and its service providers may be used to:

  • Operate and maintain the website
  • Provide accurate unit conversion functionality
  • Display and measure advertisements
  • Improve website performance and usability
  • Detect and prevent fraud, abuse, or security threats
  • Respond to user inquiries
  • Comply with applicable legal obligations

We do not require users to provide personally identifying information to perform standard unit conversions.

5. Sharing of Information

We may share information with third-party service providers when necessary to operate and support our website. These providers may include:

  • Google AdSense and its advertising technology partners
  • Website hosting and infrastructure providers
  • Security and performance service providers
  • Other services specifically disclosed in this policy

We do not independently sell personal information to data brokers.

However, certain advertising activities may constitute the sale or sharing of personal information under applicable privacy laws. Where required, we provide users with mechanisms to exercise their rights concerning such activities.

We may also disclose information when legally required or necessary to protect our rights, users, or website.

6. Privacy Rights for European Visitors

If you are located in the European Economic Area (EEA), United Kingdom, or another jurisdiction with applicable privacy protections, you may have rights regarding your personal information. Depending on applicable law, those rights may include:

  • Requesting access to personal information
  • Requesting correction of inaccurate information
  • Requesting deletion of personal information
  • Objecting to certain processing activities
  • Requesting restrictions on data processing
  • Requesting data portability
  • Withdrawing consent when processing is based on consent

Where required, we use a consent management mechanism to obtain and manage consent for advertising cookies and personal data processing.

You may contact us using the information provided below to exercise applicable privacy rights. You may also have the right to lodge a complaint with your local data protection authority.

7. California and Other U.S. State Privacy Rights

Residents of California and certain other U.S. states may have additional privacy rights under applicable law. Depending on your state of residence and the laws applicable to our business, these rights may include:

  • Knowing what categories of personal information are collected
  • Requesting access to personal information
  • Requesting deletion or correction of personal information
  • Opting out of the sale or sharing of personal information
  • Opting out of certain targeted advertising activities
  • Not being discriminated against for exercising privacy rights

Privacy Choices: to opt out of personalized advertising, use the Google and industry opt-out links in Section 2, or contact us at the email address below to submit a request.

You may also contact us to submit an applicable privacy request. We will respond to verified requests as required by applicable law.

8. Children's Privacy

Our website is intended for a general audience and is not specifically directed toward children under the age of 13.

We do not knowingly solicit or collect personal information directly from children under 13. If we become aware that we have collected personal information from a child in violation of applicable law, we will take appropriate steps to delete that information.

If you believe a child has provided personal information to us, please contact us.

9. Data Security and Retention

We take reasonable measures to protect information processed through our website. However, no method of transmitting or storing information over the internet is completely secure.

We retain information only for as long as reasonably necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and protect our services.

Third-party providers, including Google, may maintain their own data retention and security practices.

10. Third-Party Websites

Our website may contain links to third-party websites or services. We are not responsible for the privacy practices, content, or policies of these external websites.

We encourage users to review the privacy policies of any third-party services they visit.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our website, advertising services, legal requirements, or privacy practices.

Any updates will be published on this page with a revised "Last Updated" date.

12. Contact Information

If you have questions about this Privacy Policy or wish to exercise applicable privacy rights, please contact us:

Website
Easy Unit Conversions